Friday 15 May 2009

Some more 'Search Options'...

I promised not to blog about Google any time soon for fear the blog becomes known as the unofficial Google blog. After some consideration I thought, 'pish posh!' Anyway, the post has a wider remit than just Google...honest!

The absence of retrieval aids for Google users (oh no, not again - I hear you cry!) has been discussed at great length on this blog before. To appreciate the extent of this deficiency we need only peruse some innovative rival search engines such as Ask (recently re-branded back to Ask Jeeves), Yahoo!, or Clusty. Google has been making changes though and today the Official Google Blog announced some further enhancements to the universal Google search interface. Simply called, 'Search Options', these tools let you "slice and dice" results, apply rudimentary filters, and generate alternative views of results. Search Options does a little bit more to help the user in query formulation (the area where I think Google is weakest), but also offers some useful functionality once you have your results.



Check out our usual canned search for 'communism in Russia'; 'click' the 'Search options…' link in the top left had corner of the interface to reveal the Search Option tools.

Filters are available for videos, forums and reviews (the latter being fairly useful if you are shopping). Various publication time filters are also available. Nothing here is particularly mind blowing though.

Search Options gets a bit more interesting when the search display options are explored in a little detail. Firstly, it's possible to request details of related searches. These are displayed in a better page location than before and look similar to Yahoo! Search Assist. But it is now also possible to select the 'Wonder Wheel' which generates a visualisation of the related terms. I'm unsure how useful the Wonder Wheel really is, particularly as the true nature of the relationships between terms is impossible for Google to represent other than in syntactic terms; this is something the Semantic Web community is obviously trying to resolve.

Most interesting though is the 'Timeline' tool. This allows results to be displayed along, erm, yup, a timeline. The timeline is clickable allowing the user to drill down into particular temporal zones and to view resources relating to that zone. I use the word 'interesting' because although the timeline is probably quite useful for historical research, its moment of introduction is the most interesting part. Indeed, the timeline functionality looks in part like Google is bracing itself for the release of WolframAlpha, which is due any day now (or tonight?) – and I wouldn't be at all surprised if this announcement was an attempt to steal some of its thunder. This appears to have been combined with the demonstration of Google Squared at the Google Searchology conference a few days ago. No Google Squared prototypes appear to be available for us to experiment with, but TechCrunch got a sneaky peak at Searchology (view the YouTube video below). Google Squared is, in essence, Google's answer to WolframAlpha.

For me the most interesting news to emerge alongside Search Options is Google's desire to make greater use of RDFa. RDFa is probably a little pedestrian for me, but it's better than nothing – and at least there is a clear intention of using some Semantic Web specifications. It's just a shame Yahoo! announced something similar but more radical almost 18 months ago.

3 comments:

  1. Google have now followed up the Search Options announcement with another retrieval tool announcement: Search Suggest. Search Suggest was launched on the Official Google blog last night, with worked examples of the tool in action. Unfortunately, I've just been trying to experiment with it but it doesn't seem to be working at all. Perhaps there have been some last minute issues that need ironing out? Let me know if anyone can get it working.

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  2. Google's recent commitment to using (some) structured data, metadata and RDFa was outlined in the Official Google Webmaster Central blog, which I missed when I was pontificating about Search Options. This particular blog focuses on how Google crawls and indexes the Web.

    The blog posting introduces Google's Rich Snippets and illustrates how microformats and some RDFa data is being used to augment the result summaries that users receive in their results pages.

    Unfortunately - and as you will see if you read the post - Rich Snippets is currently limited to reviews and people, but it is 'work in progress'. Ramanathan V. Guha appears to be involved so I'm sure more exciting things will be emerging in due course...

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  3. On a note related to this Google Search Options post, a recent post on the Yahoo! Search Blog noted that their Semantic Web developer platform, SearchMonkey (which was discussed a while ago on this blog), has resulted in "RDFa structured data collected by SearchMonkey increas[ing] by 413% since October 2008". Impressive stuff.

    I hadn't visited the SearchMonkey website in ages. The examples of how RDFa and microformats are being used by Yahoo! are worth a look.

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